The 19th edition of a major international freight and logistics expo took place from November 26 to 30, 2024, at a prominent convention center in China. This premier event brought together over 2,000 exhibitors and 50,000 participants representing 110 ports and hailing from 80 countries and regions.
Key themes of the 2024 edition
This year, the expo focused on critical issues for the international freight industry:
- Globalization of supply chains: Supporting industries in their global expansion and structuring international trade corridors.
- Advanced logistics technologies: Promoting artificial intelligence and blockchain to optimize logistics flows.
- Sustainable development: Showcasing best practices to reduce carbon footprints in maritime and land transport.
- Optimization of trade corridors: Creating new strategic routes connecting China to African and European markets.
Strengthening ties between China and Morocco
Morocco, a logistics hub between Africa and Europe, plays a growing role in trade with China. Its participation in the expo strengthens Sino-Moroccan cooperation, particularly in port infrastructure investments and commercial exchanges.
The Port of Tanger Med, a central point, enhances logistics and maritime connectivity between Morocco and China. This facilitates the import and export of goods, especially in textiles, electronics, and agri-food sectors.
Naviroc: A committed freight forwarder
Naviroc participated in the expo as a freight forwarder:
- Highlighting its role in managing shipments and coordinating with its partners in China.
- Demonstrating its ability to optimize transport flows through its agent network, facilitating trade between Asia, Africa, and Europe.
This presence strengthened relationships with partners, negotiated better transport conditions, and improved logistics circuits to meet market demands.
A strategic event for the future of freight
The expo reaffirmed its role as a key platform for international freight and transport professionals. It enabled businesses to strengthen partnerships, explore technological innovations, and create new commercial opportunities.
Naviroc, leveraging its expertise, is proud to have participated in this edition and to contribute to the evolution of the freight market. We remain committed to providing smart, flexible, and tailored logistics solutions to meet global demands.
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